Classic Baby Lotion — Cream Tube

A baby lotion light enough to use after every bath and rich enough to make a difference on dry, flaky patches. It spreads easily over damp skin, absorbs without a slippery film, and is formulated without declarable EU fragrance allergens so it is kind to reactive skin. The lotion that does the job without asking for credit. Aloe and oat keep the skin soft and calm, the texture absorbs quickly, and the fragrance carries no declarable EU allergens. If a brand wants one entry-level baby lotion, this is the base to build it on.

This edition is supplied in a cream laminated tube with a cream flip-top cap, scented with a soft baby-clean fragrance.

Key Benefits

• Aloe and oat in a light, straightforward everyday lotion
• Designed for daily use from birth, including after every bath
• Fragrance formulated without declarable EU fragrance allergens
• Viscosity, richness, fragrance and packaging format all customisable

Key Actives

• Aloe Barbadensis Leaf Juice
• Avena Sativa Kernel Extract

How to Use

Smooth over the body after bathing while the skin is still slightly damp, and reapply to dry patches during the day. Suitable for daily use from birth.

Texture & Suitable For

• Texture: Light, milky lotion that absorbs quickly and leaves skin soft, not slippery
• Suitable For: Babies and children; daily use
• Fragrance: Baby Soft
• Packaging: 200 mL / 6.8 fl oz cream laminated tube + cream flip-top cap (100 / 200 / 300 mL available)

Claims & Positioning

• 200 mL / 6.8 fl oz
• Paraben-free preservation system (Sodium Benzoate / Potassium Sorbate)
• Sulfate-free
• Silicone-free
• Vegan formula
• Fragranced
• Cruelty-free
• pH 5.5 (target)
• OEM / ODM available

OEM / ODM Customization

Viscosity, richness, active loading and fragrance are all adjustable; an unscented version is available. A matching wash and cream can be developed as a set.